With 1.5mn customers, more than 500 branches and extensive use of tablets in rural areas, Fullerton India is aiming 25% CAGR in next 3 years. Company’s EVP and Head Business, Rakesh Makkar sees huge potential in rural areas for lending. He believes in offering livelihood related loans. Company has adopted technology extensively and using Facebook chatbots model for urban area where as tablet based operations for rural market.